Meet Helen Hall: A day in the life of the founder of Blender Bombs

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Hi! I’m Helen Hall. I was born and raised in Atlanta, GA and moved to South Carolina for college in 2011. Fast forward a few years, I graduated from the University of South Carolina and moved to Charleston, SC where I began my health and wellness career as a personal trainer. 

During my time at USC, I gained about 30 pounds and tried so many different methods to lose weight. We’re talking crash diets, fad diets, rigorous exercises - you name it, I’ve probably tried it. And you guessed it, the weight always came back. So, I decided to take a new approach. I started to replace one meal a day with a smoothie and began eating a more plant-based diet. I was loading my daily smoothies up with nutrients by adding ingredients like dates, chia seeds, hemp seeds, walnuts and more. Eventually, I began to roll up these ingredients into a ball to make it easier on myself! As a personal trainer, I started to sell these nutrient packed balls of goodness to my clients. They LOVED them. I went from making them in my home kitchen, to renting out a space in a commercial kitchen just to meet the demand. One thing led to another, and my company Blender Bombs was officially founded in 2017. 

Since then, we’ve opened smoothie bars, made cookies, expanded the Blender Bomb line, been spotted on the Today Show, picked up by Whole Foods and so much more. The one thing that hasn’t changed? My daily smoothie routine. I am constantly learning new things but overall, the way I eat has stayed the same. 

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Check out what my typical day of eating looks below! 

I would like to stress that this is what works best for ME. Everyone’s needs are different. This plan might work for you, but it might not, and that’s okay! Like I said, I’ve tried it all, and the 80X20 lifestyle is the perfect fit for me and my body.

A typical day looks like this: 

Morning

On intermittent fasting days, which I practice three to five days a week, I typically start my morning with a tall glass of room temperature water and a cup of spearmint tea with lemon. 

Note: water, black coffee, and tea are allowed during the fast. For anyone who hasn’t heard of intermittent fasting, or has but wants to know more - check out this post for all the details!

P.S. Some mornings I will have celery juice while fasting! Celery juice has a glycemic index of zero and doesn’t spike your blood sugar, so I consider it to be approved for the fasting time frame.

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Mid-day

Around noon, I break my fast with a Blender Bomb soothie, DUH. A smoothie a day keeps me feeling 100%. I love my daily smoothie because it allows me to have a full meal of greens, fruits, and veggies, all while controlling my sweet tooth. BOOM. 

The BB smoothies keep me full for about three to four hours, especially when I top it with Granola So Bomb. Check out one of my favorite smoothie recipes here!  

Dinner

I try to eat dinner around 6:00-7:00pm, sometimes even earlier. I personally feel my best when I eat an early dinner. I want to stay full and satisfied until the next day so I tend to eat a pretty high calorie, carb dense dinner. The word “carb” might make you nervous, but it shouldn’t! I reached my current weight and body from eating this way.  

For some of these recipes, check out my Instagram account or you can purchase this 80x20 Ebook! 

HXH TIP: If you are trying to lose weight, eating an early dinner can help tremendously. 

My daily food consumption in the 80% category is pretty easy and straightforward. I usually stick to one calorie dense BB smoothie, one snack, and a high calorie/high carb dinner. I aim to eat real foods that come from the earth! The smoothies I have change regularly and my dinners change to whatever I am in the mood for. 


Check out my “DAY OF EATING” highlight on @hushupandhustle to see some more variations!

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RECIPES FOR PEOPLE WHO HATE RECIPES

DISCLAIMER: For those of you that need an exact recipe, with specific ingredients, measurements and instructions, please look elsewhere. I do not follow recipes. The purpose of this article is to show people how easy and nonchalant cooking can (and, in my opinion, should) be and to encourage comfort and confidence in the kitchen through trial and experimentation. Just figure it out - it’s the only way to do anything.

With that out of the way, I want to share my go-to meals following up on my plant-focused post. Some people hate cooking. To each their own! My biggest blocker is time, but messing around in the kitchen is eudaemonic for me, especially when I am doing it for or surrounded by my loved ones. I want to emphasize my use of “messing around in the kitchen” above … That is my way of cooking. I almost never follow a recipe. Baking and I generally don’t get along for this reason because the recipes must be followed to a tee … My mom loves baking. And that is the difference between my mom and me. I usually think about what “food mood” I am in or I will see a picture that sparks my imagination, and then I will mess around creating my own version of that influence. What type of cuisine am I itching for? Mexican, Mediterranean, Italian? Once that’s decided, how do I want to scratch that itch? In wrap / taco form (usually the winner), quinoa bowl form, pasta form, soup form? You can fuse any cuisine’s influence into any “meal type.” In my kitchen, there are no measurements, no crazy ingredients, no strict rules…  For that reason, everything you see below is malleable based on personal preference. I am the least picky eater of all time (it’s a curse, really), so if something sounds like it would compliment a dish well, I throw her in there! The more (nutrients), the merrier. I cannot emphasize enough how little rules matter here.

Below, you will find some themes in my cooking. After, I share my “meals” separated out by my go-to ingredients and go-to prep, and then I close with my PRO TIPS at the end. That is where the goods are.  

THEMES 

  1. Simplicity. The goal here is ease. 

  2. These are “hodge podge” meals. My mindset is to flood your body with nutrient diversity … if you like something and you think it will pair well with the other ingredients you’re using, add it to the mix!

  3. I love some texture and I love a crunch. I truly enjoy the process of eating, aside from the yummy flavors. I always aim to have a diverse “feel” to my meals through texture and crunch, and I think both of those components play vital roles in satiety. 

  4. I never follow recipes. Once you build some rapport with your kitchen, you get a general feel for some “basics.” That will hopefully free you from feeling the need to strictly follow recipes and maybe even off-road a little bit? I like for my meals to evolve based on my current headspace and context.

  5. A lot of my meals look similar, especially if it falls under the same culinary theme. I love for my meals to be versatile but also easily convertible based on how I want to consume that vibe (i.e. tacos, salad, pasta, etc.). That makes meal prepping so easy because you prep the base ingredients for your meals, but you can change up the “meal-type” real-time. This makes the meal less boring as you get later into the week eating what appears to be the same thing because you’ve consumed that Mediterranean vibe in pizza, wrap and salad form! 

  6. I don’t have a ton of dressing/condiment suggestions. I love a good dressing, but I don’t care the way other people do about having a killer dressing. (Other than hot sauce. I need hot sauce at least once a day.) I would rather season my foods with good spices and herbs. Plus, I am allergic to cashews and cow’s milk so that eliminates a lot of “creamy” dressing alternatives. Again, this isn’t a big deal to me and I usually rely on ingredients that have their own inherent moisture, i.e. hummus, avocado/guacamole, black beans, nut butters, etc.

I’ve organized the lists below by my go-to ingredients based on my “food mood” and then by how I prep those goods into a meal based on how I want to eat the food. I tried to keep this as short as possible so you won’t see every kind of cuisine or meal-type, but you get the gist.

GO-TO INGREDIENTS BASED ON “FOOD MOOD”

  • MEXICAN

    • Black and/or Pinto beans (really, all beans are welcome in my kitchen)

    • “Fajita” veggies of choice – my go-to’s are mixed Peppers, Onions and Zucchini Squash (I know, not the norm to incorporate zucchini here, right? Try it.)

    • Lettuce

    • Avocado or Guacamole (depending on mood)

    • Tomatoes or Salsa (depending on mood)

    • Cilantro (alllllll of the garnishes – I love herbs)

    • Yucca root (an underrated gem!)

    • Add fruits if you want a pop of flavor! Pineapple, Mango, Pomegranate, etc.

  • ITALIAN

    • Asparagus

    • Zucchini Squash

    • Broccoli

    • Brussel Sprouts

    • Cauliflower

    • Kite Hill Almond Milk Ricotta

    • RAO’s homemade sauce + onions, carrots and celery, or Spinach and Kale Pesto (any sauce of choice)

  • MEDITERRANEAN 

    • Cucumber

    • Celery

    • Tomato

    • Zucchini Squash

    • Carrot

    • Olives

    • Chickpeas (or Hummus)

    • Avocado

  • ROASTED VEGGIE

    • Brussel Sprouts

    • Zucchini Squash

    • Yellow Squash

    • Cauliflower

    • Asparagus

    • Broccoli

MEAL TYPE PREP

  • TACOS/WRAP

Tacos are my favorite food. There is something about wrapping up all the goodness in a little bundle that really hits the spot for me.

    • Sauté vegetables in a sauté pan with seasoning of choice

    • Cook your beans (if you’re a bean-eater)

    • Throw your tortilla in the oven for a few minutes, until you see bubbles start to rise

    • Top your tacos/wrap with toppings of choice: herbs, avocado/guacamole, hummus, Violife vegan cheese (changed the game of vegan cheeses)

    • Serve!

  • QUINOA

    • Cook quinoa in vegetable broth

    • Sauté vegetables in sauté pan with seasoning of choice

    • Once cooked, add in the seed trio (chia, flax and hemp) if you’re down

    • Add the quinoa + seed mix to the sauté pan where the other vegetables are cooking and mix to soak up the flavors

    • Serve!

  • PASTA

    • Cook chickpea or red lentil pasta in vegetable broth and/or sauté the zoodles in a separate sauté pan (I love to combine both noodles and zoodles in my pasta dishes)

    • Sauté the other vegetables in a sauté pan with seasoning of choice

    • Add the cooked pasta and/or zoodles to the vegetable sauté pan and mix 

    • Serve! 

  • SALAD

Salads can be hard. A lot of people find them boring. I love them. They don’t have to be overly complicated.

    • Choose your raw green base or mix 1+ base - i.e. spinach, kale, spring mix, arugula, etc. 

    • Add in raw or sautéed vegetables + fruit of choice

    • Throw in your nuts + seeds of choice

    • Dress with dressing of choice  

    • Serve! 

  • SOUP

Soup is the best example of a hodge podge meal and they are just too easy to make. Seriously, throw everything you like in there and boom, done!

    • Sauté vegetables in sauté pan with seasoning of choice

    • Add the sautéed vegetables to vegetable broth and bring to a boil

    • Serve!

  • PIZZA

    • Preheat the oven based on the crust’s instructions (I love a cauliflower crust or Cappello’s almond flour crust)

    • Sauté vegetables in sauté pan with seasoning of choice

    • Add sauce + the sautéed vegetables + any other toppings of choice to crust and bake in oven for specified time based on the crust’s instructions

    • Serve!

PRO TIPS

  1. Number 1 rule of thumb: you can put hot sauce on anything. And you should put hot sauce on everything. Personal preference.

  2. I always sauté my veggies before adding them into any dish – whether you’re making a homemade pizza, pasta sauce or soup!

  3. I throw zucchini in everything … it assumes the desired taste of the dish you’re goin for well and it’s fully of hydration. 

  4. I add in a “trio” to wherever I can … My mom is from New Orleans and “the trio” refers to the celery, onions, and green peppers, chopped up and sautéed used in most dishes. I use carrots instead of green peppers - just a personal preference. It’s an easy solution for some extra veggies.

  5. I always season my foods. Salt + Pepper is a “duh,” but I encourage you to incorporate other spices and herbs that you like for added flavor and health benefits! Especially the herbs … people forget how easy it is to chop up some herbs, and they are packed full of nutrition. 

  6. If I am making tacos (my favorite food), I ALWAYS toast my tortilla(s). Always. That’s a non-negotiable. 

  7. This one may throw people off, but I always throw in chia, flax and hemp seeds into  quinoa … it is tasteless and doing so adds even an even bigger boost of protein and fiber that so many American diets lack.

  8. I always cook my quinoa or pasta in vegetable broth for nutritional and flavor boosts.

  9. Snowballing off of 8 … whenever I cook quinoa or pasta, I take it from the pot that I originally cooked it in and I transfer it to the sauté pan that has the vegetables and spices in it to soak up the flavor goodness.

  10. Most people probably already know this but this was a lesson that took me much longer than it should’ve. You don’t have to cook the entire box of pasta at once … who knew?! I am someone who licks my plate clean and rarely throws away food, so overdoing it on the front end leads to overindulging on the backend. 

  11. I always toast my nuts – it enhances the flavor! Some argue that toasting nuts strips them of their nutritional density, but pick your battles. 

  12. Squeezing some juice from a lemon all over your food always makes everything better and helps keep leftovers better for longer. 

  13. I always use wooden cooking utensils - they are the best at scraping up the charred goods on pots and pans.

Get cookin’!

Xx

PLANT-FOCUSED

Plant-based. How trendy of me, right? I’ve wanted to try this way of eating since 2017, but I never pulled the trigger until recently. I dabbled with it for a couple weeks back in January without any real objective in mind, but then I realized how easy it was. So I decided I would go 85% plant-based for the month of February. The other 15% would be my no-judgment zone (and if I decide to cheat, there is no half-ass-ing about it).  

Plant-based gets a lot of buzz – both hype and hate. So let’s actually define the concept. A plant-based diet consists of real, whole foods, including: vegetables, fruits, whole grains, legumes, nuts and seeds. It generally eliminates processed foods, although there are now plenty of legitimate qualifiable plant-based replacements for the standard everyday processed foods. Still, the idea is to consume real, whole foods in their most natural, original and raw form to encourage maximum nutritional benefit. And after my experience, I prefer to look at this lifestyle as “plant-focused.” This shift in perspective eliminates any sense of restriction … it allows for flexibility and indulgence, but it emphasizes nutrient abundance by flooding your body with the good stuff, which is the goal for me. Most people see it to be so limiting, but adopting this way of eating showed me how expansive it really is. In reality, this diet encourages inclusivity as the primary objective is to be "plant-rich." 

When you emphasize nutrient abundance, you function more optimally. There is not enough awareness of micro-nutrition in my opinion.  Most people are only familiar with macro-nutrition. While important to keep an eye on ensuring you're getting adequate protein, fat, fiber and carbs, people lose sight of micro-nutrition when they only know to register the numbers on nutrition fact labels. Food is information. It's more than just calories - and not all calories are created equally. Micro-nutrition is the key to optimizing your microbiome, which affects literally everything in your body. Your microbiome is the collective microbiota (bacteria, viruses, etc.) living in and on you, but I'm specifically focused on the gut microbiome, or the aggregate of bacteria living in your digestive system. The collection of bacteria in your belly is the boss and the more colorful your palate is, the more optimal functioning you can expect. Diversifying the colors of the plants you consume exposes you to the different vitamins, minerals, phytonutrients and antioxidants that your microbiome needs to flourish. This microbiome processes, detoxes, and defends more efficiently and effectively when you flood it with diverse, nutrient-rich plant foods.

The microbiome alone is grounds for another post, so I want to focus on micro-nutrition here.  Micronutrients are vitamins, minerals, phytonutrients and antioxidants. We do not produce these on our own so we must derive them from food. Ever experienced that "hidden hunger?" You continue to eat despite knowing that you've consumed enough calories … That is micronutrient deficiency. Your body is not getting the essential nutrients it needs. They don't tell you that you are protein-deficient when you get your blood work done. They tell you that you are iron-deficient, folate-deficient, potassium-deficient, etc. After suffering through a few different blood drawings last year, I was most definitely determined to be micronutrient-deficient, which is why micro-nutrition is what fed this plant-focused excitement. Unfortunately, Chick Fil A spicy chicken sandwiches and waffle fries lathered in Chick Fil A sauce aren't high in micro-nutrition. I know, shocking. 

When in doubt, follow Dr. Greger’s Daily Dozen checklist to ensure you’re consuming all of the plant-based food groups at sufficient amounts each day. His app, DailyDozen, has a checklist to ensure comprehensive, flush micro-nutrition.

As I said, I started adopting the fundamentals of this lifestyle in January. I decided to kick it into high gear when I started to feel differences and when I realized how easy eating this way is in actuality. Slowly but surely I began to tell different people because it would come up for different reasons. The two questions I got every time, and I mean every time, were “wait … so what do you eat?!” and "where do you get your protein?!" It's funny because you realize how extensive the options are once you experiment. Most don't understand this yet because their focus is elsewhere (namely on animal-based protein). I don’t focus on what I can’t eat. I focus on the ample foods I can eat. There is a misconception that plant-based eaters are malnourished and protein-deficient, but it's due to misinformation from the food industry. 

  1. Plants have protein too! Most people will retort with "it's not a complete protein," but that's not true. Your body makes 11 of the 20 amino acids that make up a protein. The other 9 we must derive from food. And there are plenty of plant sources that provide those remaining 9 amino acids for us (nuts, seeds, beans, and even some vegetables).

  2. How do you think animals get their protein? “You are what you eat,” right? Those animals eat plants, which is the original source of the protein. That means that the quality of protein sourced directly from plants is much higher. Think about a seed. A little seed has everything it needs to build an entire tree … that one seed. That is high quality protein straight from the source that is not paired with unnecessary fats, etc. 

Snowballing off of misconceptions - carbs are dubbed to be bad guys. However, they are healthy and necessary for you. Humans need carbs. We store carbs as glycogen in our muscles and glycogen is the primary currency that muscles operate on. The carbs that we should be stocking up on are those that come in the form of whole grains, vegetables, fruits, legumes, nuts and seeds. There is a fear of carbs and an overemphasis on proteins, but the energy we all need and seek comes from these carbs. Some of the worlds most accomplished athletes rely on this lifestyle for performance and the derive their lasting energy from carbs. 

After experimenting for the month, I realized the following - 

  1. I have to have options on hand. Those easy and/or dangerous in-office bites flirting with you during your 3:00 pm slump will get you. 

  2. I feel less bloated and lethargic, and "lighter" overall (and I don't mean in terms of weight). 

  3. My workouts are more effective and my energy during workouts is much more sustainable. 

  4. I have more mental clarity. 

  5. I don't experience the unnecessary regret I used to experience when I would cave on a “cheat” food. 

  6. I should’ve taken reintroduction slower. At the end of the month experimenting, I had primarily meat options at a wedding I went to. I indulged and it was a blunt approach.  

  7. It’s not hard and I will absolutely continue this 85% of the time.

My easy go-to’s will be coming in another post soon.

In my opinion, this is the only sustainable “diet” because it’s literally designed to sustain you and your energy and your health. The focus is not about restriction and elimination, but rather saturation of the most nutrient-dense food. Eat more plants, people! 

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